Stories of Change
Assignment 1: Stories of Change
Read the “Stories of Change” section in Chapter 1 of the
textbook that describes how companies such as Hewlett Packard, IBM, Kodak, and
McDonald’s have addressed significant changes within their organizations.
Write a four to six (4-6) page paper in which you:
Using Kotter’s model, identify the three (3) most
significant errors made out of all of the change stories presented and describe
the ramifications of those mistakes.
Make at least one (1) recommendation for each change story
that would have improved the effectiveness of the change process and explain
why that recommendation would have altered the outcome of the change process.
Attribute a change image to the leading managers or
directors in each change story and provide an explanation as to why that change
image label is appropriate.
Recommend a different strategy for managing change in each
of the one change stories presented and provide a justification for your
recommended strategy.
Use at least three (3) quality academic resources in this
assignment. Note: Wikipedia and other Websites do not qualify as academic
resources.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size
12), with one-inch margins on all sides; citations and references must follow
APA or school-specific format. Check with your professor for any additional
instructions.
Include a cover page containing the title of the assignment,
the student’s name, the professor’s name, the course title, and the date. The
cover page and the reference page are not included in the required assignment
page length.
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